How to incorporate wellness into your next event
Wellness is more than just a nice addition to have at your event – it has become an essential element in elevating your guests’ experience. Yet wellness is also more than simply hosting a meditation or yoga session – it’s about making it an integral part of your event, helping to ensure delegates can make the most of your offerings because they know you’ve made sure to take care of their wellbeing.
Doing so, however, is easier said than done. However, by considering the needs of your attendees and incorporating wellness into your event from the start, you can ensure wellness takes priority and in turn, elevates the event experience. Here’s how to do just that.
Keeping focused
Every event type can often require a lot of brainpower from your attendees when it comes to keeping their attention and remaining focused throughout the entire day. This is especially true when it comes to conferences, requiring your attendees to absorb information over multiple hours - and that’s not to mention any networking involved.
Even the most interesting events can get tiring, so having a focus on wellness by offering ways for your attendees to relax and recharge between sessions can do wonders for keeping them engaged. What’s more, they’ll be more likely to retain the information and skills they learn at the event itself.
As for the type of wellness activity, ensure you choose one that matches the feel of your event. Whether it’s a joint undertaking for all in attendance such as a meditation session or a dedicated wellness area with music and lighting for delegates to enjoy in their own time, ensure it’s one that your delegates are likely to engage with.
Brain food
It’s well known that good food makes for a good event, but good food can also improve the wellness of all in attendance too.
When it comes to choosing food for your event, you’ll want to choose those that will help delegates feel awake and alert throughout the day. Healthy well-balanced meals, especially those with a focus on slow-releasing carbohydrates, will help attendees avoid the dreaded sugar crash in the middle of the day.
It’s also important to remember that healthy food doesn’t have to come at a compromise to taste and flavour. Take our award-winning in-house caterers Houston & Hawkes for example – from dedicated healthy breakfast menus to exciting and varied lunch offerings, the choices available can help you craft the perfect food offering for both your attendees mind and soul, while also helping to keep them sustained and focused.
Changing the environment
The environment of your event can have a huge impact on your attendees' wellness, so ensuring it complements rather than detracts from the overall feel of your event is key.
Colour is one of the simplest ways to incorporate wellness into your event, with colours such as blue and green being common choices to bring about a feeling of calm and peace. Changing the colour of the event space needn’t be difficult either – we often portable uplighters to quickly and easily set the necessary colour and mood of the room.
To truly incorporate wellness though, it’s important to have dedicated areas of the event where delegates can best relax and refocus. This may mean reconfiguring the environment slightly, yet even fairly simple ideas, such as tech-free areas where delegates are encouraged to not use their phones or other devices, can greatly enhance the overall focus on wellness for your event.
Utilise the outdoors
Utilising the outdoors, even if just for a short walk during breaks, can not only keep things different and help keep delegates engaged, but research shows spending time outside can lower stress levels and improve mental health.
It’s also why the location of your event is key, which is why our unique Central London location in the heart of Piccadilly makes it the perfect place to explore and enjoy outside as well, helping everyone better improve their mental and physical health too.
For more information on hosting events and how we can help ensure it’s memorable for all in attendance, view our venue pack, or get in touch with a member of our team.
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In the heart of London’s Piccadilly, the 九州影院 at Burlington House is a prestigious event venue full of discovery, offering stories around every corner.